Foundation for Morristown Medical Center
Foundation for Morristown Medical Center, an Atlantic Health subsidiary, is a non-profit, public foundation inspiring community philanthropy to advance exceptional healthcare for patients at Morristown Medical Center and Goryeb Children’s Hospital. We were brought on to assess their existing visual identity and supplement it with a systematized approach to unify their brand across all mediums. In addition to evolving their brand, we continue to design fundraising campaigns, marketing materials and annual print and digital publications.
SCOPE:
Brand Evaluation
Creative Direction
Illustration
Print Design
Website Design
Each year, we design the foundation's Annual Donor Impact Report — which includes a website and a print companion that is distributed to donors. The report is designed to capture the impact of donor giving and inspire continued support.
Morristown Medical Center was rated the number one hospital in the state by U.S. News & World Report from 2018-2022. Their mission is to design and deliver high quality, innovative, and personalized health care, and to build healthier communities and improve lives for patients, consumers, and caregivers. As their brand partner, our goal is to strike an emotional chord with donors and patient families through engaging design, while capturing the standard of excellence that is their trademark.
