Far Brook School
Far Brook School is a private, independent, nonsectarian, coeducational day school in Essex County, New Jersey, serving students in nursery through eighth grade. Starting by elevating the typography and incorporating vivid color, we built upon their existing logo and brand elements to create campaigns for their various programs and events.
Photography by Kristine Foley
SCOPE:
Campaign Direction
Art Direction
Naming
Wordmark Design
Print Materials
At Far Brook, it’s not about the accomplishments or grades. It’s about the faces — the faces of Far Brook students with expressions of curiosity, wonder and excitement. These are faces of the future. We provided art direction and print design for this annual giving campaign that focuses on beautiful, powerful images of the school’s enrolled students.
For Far Brook School’s summer program, we designed a wordmark that highlights the school’s commitment to creativity and diversity. With a playful typeface inspired by coloring outside the lines, it empowers uninhibited individuality.
We created the name, wordmark and postcard design for June Jam, an outdoor concert and fundraising event hosted by Far Brook School. With this campaign, we further explored the flexibility of the brand with a retro wordmark and color-block design.
