Kidcaboo

Kidcaboo is a children’s transportation solution that frees up busy parents so that they can build a career, enjoy more downtime and spend time with their kids, rather than waiting for them. The early-stage startup approached us at the start to create a visual identity that feels energizing and child-friendly for both adults and children to connect with. Since then, Kidcaboo has successfully been operating in nine states around the country and counting. 

Logo Suite
Visual Identity
Collateral
Illustration
Print Material
Motion Graphics

The energetic color palette paired with a friendly typeface and distinctive brandmark create a lively, fun and modern look for the brand.

Working with the 7 Layer Studio team has been an incredible experience. The logo and branding options they developed after an initial meeting with me were gorgeous, but also captured my company's ideals and character in a way that I never could have expected. They are immensely hard working, tweak and perfect to get things right, operate with the highest creative and professional standards and are super fun and talented people. I look forward to continuing to working with them as my company grows and feel confident recommending them highly to anyone in need of logo design and branding work.

— Rebecca Lock, Founder of Kidcaboo