1st place NJ aD Club & American Graphic Design Branding award Winner
Wagsy
Wagsy is an online, direct-to-consumer pet medication, prescription, and wellness company. This fun-loving visual identity for Wagsy matches the enthusiasm and playfulness of everyone's favorite furry friends. With a look that is modern and vibrant, Wagsy aims to make pet prescription and wellness effortless.
SCOPE:
Naming
Visual Identity
Logo
Brand Mark
Illustration
Social Media Creative Direction
Packaging
Fun, energetic & playful.
Once we had created a bold, modern logo that evokes trust and approachability, we needed to get playful! The happiness of that love for a pet is brought to life with a collection of custom illustrations paired with a vibrant color palette that’s sure to make any pet-owner smile.
With ease-of-use and dependability at the core of their service, Wagsy's brand identity needed to couple values of fun and trust. We finished off this project with creative direction for social media to bring that message to life.
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